Financials
The numbers, top-line
A capital-efficient, founder-funded business: $194K gross in 2025 on a 61% gross margin, built to a $445K lifetime on barely any paid spend. The full P&L, balance sheet, and model are one click away.
2025 snapshot
The year at a glance
$194K
Gross revenue
All-channel gross sales, FY2025
61%
Gross margin
Product GM; co-pack economics
($121K)
Net loss
Reconciled book P&L
~$10K/mo
Net burn
Lean, pre-raise
Cash-basis from QuickBooks, source-reconciled to bank statements and Amazon settlements, and tied to the filed 1120-S. The full line-item P&L and balance sheet are in the documents below.
Revenue
Gross revenue by year
Roughly tripling year over year, through three stockouts. Green is booked and verified; gold is the plan this raise funds.
Plan reaches break-even in 2026 at ~$1.2M, then $3.5M (2027), $8M at Series A (2028), and $30M by 2030. The margin path runs 61% → 78% as co-pack volume scales.
Capital & runway
How the raise is structured
$110K
SAFE committed
of a $700K round; $590K open
~14 mo
Runway
~$50K/mo planned operating spend
~$141K
SBA debt
LOC + term loan, serviced
Inventory is financed separately — a revenue-backed line of credit funds product, so this equity goes 100% to growth: restock, the Creatine + Protein launches, first hires, and paid acquisition. Founder has put $150K+ of his own capital in.
Go deeper
Full financial statements
P&L, balance sheet, monthly detail, projections, and the use-of-funds model — all in the Drive folder.
Open full financials · Google Drive